Lo lus teb luv luv: yog koj nyuam qhuav siv Bing Webmaster Tools, ua raws qhov kev txiav txim no: ntxiv thiab txheeb xyuas website → kuaj sitemap → kuaj txhua URL tseem ceeb → nyeem Search Performance → siv Site Scan los ntxiv pov thawj technical. Tsis txhob pib los ntawm kev kho txhua qhov kev ceeb toom ib zaug lossis xa qhov kev thov indexing dua ntau zaus.
Txoj kev no haum rau tus neeg pib tshiab uas muaj ib lub WordPress website thiab xav paub yuav pib qhov twg. Koj yuav tsum muaj ib tus account rau kev nkag mus rau Bing Webmaster Tools; yog xav txheeb xyuas tus tswv manually, tej zaum koj yuav tsum muaj cai tswj website, cai hloov DNS lossis cai hloov source code. Kab lus no tsis hloov chaw rau cov lus qhia ntxaws txog txhua txoj kev txheeb xyuas thiab tsis lees tias paub qhov xwm txheej indexing ntawm ib lub website twg.
Bing Webmaster Tools muaj cov ntawv ceeb toom thiab cuab yeej pab tus tswv website taug qab qhov uas website tuaj yeem tshwm hauv Bing, kuaj URL, saib cov ntaub ntawv tshawb nrhiav, nrhiav teeb meem kev crawl thiab nrhiav SEO cov lus pom zoo. Txawm li cas los, lub cuab yeej tsis lav tias txhua URL yuav raug index, tsis lav txoj hauj lwm hauv kev tshawb nrhiav thiab tsis hloov chaw rau kev txhim kho cov ntsiab lus, qauv lossis kev siv tau yooj yim ntawm website (raws li bing.com).
Hauv kab lus no, kuv siv ib lub WordPress website xav txog hu ua “Vườn Nhỏ Ban Công”, uas muaj qhov chaw nyob https://example.com/, thiab qhia txog kev cog nroj tsuag hauv tsev. Website muaj home page, ib pawg thiab peb tsab lus qhia uas twb tshaj tawm lawm. Nov tsuas yog ib qho piv txwv qhia xwb, tsis yog ib lub website uas tau kuaj tiag; yog muaj cov lej tshwm sim, cov lej ntawd kuj yog xav txog xwb. Tsis txhob siv qhov chaw nyob no xa sitemap lossis thov indexing rau ib lub website tiag.
Koj yuav tsum ua tiav dab tsi hauv Bing Webmaster Tools?
Rau tus neeg pib tshiab, lub hom phiaj tsis yog qhib txhua daim ntawv ceeb toom. Qhov ua tiav yuav tsum yog ib qho xwm txheej uas tuaj yeem kuaj tau:
- Koj nkag mus rau Bing Webmaster Tools tau thiab xaiv tau lub website raug.
- Website twb raug ntxiv lawm thiab tau txheeb xyuas tias yog koj tus tswv.
- Koj paub tias website tab tom siv sitemap twg thiab tau xa sitemap uas tsim nyog lawm.
- Koj tuaj yeem siv URL Inspection los kuaj ib qho URL tshwj xeeb.
- Koj paub cais qhov website tseem tsis tau muaj ntaub ntawv, muaj ntaub ntawv tsawg thiab qhov website uas kev ua tau zoo poob tiag.
- Koj tuaj yeem sau tau ntau tshaj peb yam kev txhim kho tsis pub dhau, nrog lawv qhov laj thawj, theem tseem ceeb thiab txoj kev rov kuaj.
Yog koj tseem tsis tau txheeb xyuas website, pib nrog Bing Webmaster Tools txoj kev teeb tsa. Kab lus no tsuas piav txog lub luag hauj lwm ntawm kauj ruam ntawd hauv tag nrho txoj kev xwb, tsis rov sau cov txheej txheem ntxaws.
Xaiv qhov pib kom raug raws li koj qhov xwm txheej tam sim no
| Koj qhov xwm txheej | Yam yuav tsum ua ua ntej | Yam tseem tsis tsim nyog ua |
|---|---|---|
| Tseem tsis muaj account lossis website tseem tsis tau txheeb xyuas | Tsim account, ntxiv website thiab txheeb xyuas tias yog koj tus tswv | Tshuaj xyuas CTR lossis xaus tias website poob qib hauv kev tshawb nrhiav |
| Tau txheeb xyuas lawm tab sis tseem tsis tau xa sitemap | Nrhiav sitemap uas website siv tiag tiag, ces xa rau hauv ntu Sitemaps | Xa ib qho URL twg los ua sitemap |
| Tau xa sitemap lawm tab sis ib nplooj ntawv tseem ceeb tseem tsis tshwm | Siv URL Inspection los saib URL qhov xwm txheej thiab cov teeb meem cuam tshuam | Xa dua ntau zaus yam tsis paub qhov laj thawj |
| Twb muaj cov ntaub ntawv tshawb nrhiav lawm | Nyeem Search Performance raws nplooj ntawv, query thiab lub sijhawm uas muab piv tau ib yam | Kho tag nrho website tsuas vim tias ib hnub twg cov lej qis |
| Xav tias muaj ntau yam teeb meem technical | Khiav Site Scan nrog qhov phạm vi uas haum thiab sau tseg cov teeb meem | Tsis txhob scan tag nrho ib lub website loj thaum koj tseem tsis to taub nws qhov scope thiab cov limit. |
Txoj kev siv Bing Webmaster Tools txij thaum pib mus txog thaum kawg
1. Npaj cov cai nkag mus ua ntej ntxiv website
Koj yuav tsum muaj ib tug account rau kev nkag mus, muaj cai tswj website, thiab, nyob ntawm txoj kev verify, muaj cai hloov DNS lossis kho source code. Yog lub website siv WordPress, ua ntej ntawd yuav tsum paub tias leej twg yog tus tswj lub domain, server thiab WordPress dashboard. Kab lus no tsis kom koj hloov DNS, server, PHP, WordPress lossis security configuration; tsuas hloov cov txheej ntawd thaum koj twb txheeb tau qhov laj thawj thiab muaj txoj kev rov qab kho tau lawm xwb.
Bing tso cai rau koj ntxiv website manually lossis import ib lub website uas twb verify hauv Google Search Console lawm. Thaum ntxiv manually, koj yuav tsum ua pov thawj tias yog koj tus tswv los ntawm ib txoj hauv kev uas muaj hauv interface, xws li DNS lossis verification tag. Interface thiab qhov chaw ntawm cov nyees khawm yuav hloov tau, yog li nrhiav cov function raws cov label xws li Add site, Verify lossis ntu tswj ownership, tsis txhob yuam kev nrhiav tib qho chaw ntawm txhua lub nyees khawm (raws li www2.bing.com).
Qhov chaw ua: kev ntxiv thiab verify ua hauv Bing Webmaster Tools; kev hloov DNS ua ntawm tus muab domain; kev ntxiv verification tag ua hauv WordPress lossis source code raws txoj kev uas interface muab.
Yam qhia tias tau kuaj tiav: lub website tshwm hauv daim ntawv teev cov property uas twb verify lawm, thiab koj qhib tau cov report rau lub website ntawd. Yog verify tsis tiav, xyuas kom yog domain version, DNS record qhov chaw lossis verification tag qhov chaw kom raug ua ntej sim dua. Tsis txhob rho DNS record lossis verification tag uas tseem siv yog koj tsis paub tias nws pabcuam rau qhov service twg.
2. Nrhiav sitemap tiag ua ntej xa mus rau Bing
Sitemap yog ib daim file teev cov URL uas koj xav kom search engine paub. Rau lub website WordPress, sitemap txoj kev txuas nyob ntawm qhov system uas tab tom tsim sitemap; tsis txhob xav tias txhua lub website siv tib txoj kev txuas.
Qhov chaw ua: xyuas seb yam twg tab tom tsim sitemap hauv WordPress admin lossis nyeem cov ntaub ntawv ntawm lub system uas tab tom tsim sitemap, ces qhib qhov address ntawd hauv browser.
- Qhib WordPress admin thiab txheeb xyuas lub cuab yeej uas tab tom tsim sitemap, yog muaj.
- Qhib sitemap txoj kev txuas uas lub cuab yeej ntawd muab.
- Xyuas seb file puas qhib tau thiab seb cov URL nyob hauv puas yog ntawm koj lub website.
- Tom qab ntawd mam qhib ntu Sitemaps hauv Bing Webmaster Tools kom sau qhov sitemap address kom raug.
- Xyuas processing status uas interface qhia. Yog sitemap raug tsis lees txais lossis muaj error, sau tseg cov lus ceeb toom thiab rov xyuas URL, access permission, format thiab cov URL nyob hauv, tsis txhob xa dua ntau zaus.
Bing txhawb ntau hom sitemap, xws li XML Sitemap, sitemap index, RSS, Atom thiab ib daim text file uas txhua kab muaj ib lub URL. Sitemap pab Bing nrhiav thiab hloov kho URL, tab sis tsis yog lus cog tseg tias URL yuav raug index lossis yuav tau ranking siab dua (raws li www4.bing.com).
Tej teeb meem uas nquag tshwm: xa ib nplooj ntawv URL hloov chaw sitemap file, xa sitemap ntawm qhov chaw sim, lossis cia sitemap muaj cov URL uas redirect, muaj error thiab tsis yog canonical version. Yog koj tseem tsis paub tias sitemap twg yog qhov raug, xyuas qhov system uas tsim sitemap ua ntej; tsis txhob hloov SEO configuration tsuas yog kom report zoo li “huv” dua.
3. Siv URL Inspection thaum ib lub URL twg muaj teeb meem
URL Inspection tsim nyog siv thaum koj xav paub tias Bing tau sau tseg ib lub URL li cas. Koj sau ib lub URL uas nyob hauv lub website twb verify lawm, ces nyeem indexing status, cov ntaub ntawv hais txog crawling, SEO errors thiab structured data yog tias muaj.
Qhov chaw ua: hauv Bing Webmaster Tools, xaiv lub website uas twb verify lawm kom raug, ces qhib URL Inspection. Cov ntaub ntawv yuav tsum sau yog nplooj ntawv tiag lub URL tag nrho; tsis txhob siv ib qho piv txwv URL https://example.com/ rau lub website uas tsis yog koj tswj.
Kuaj raws li nqe lus hauv qab no:
- URL version: puas yog protocol, domain, slash kawg thiab path raug lawm?
- Index status: URL puas tau raug sau tseg lawm, thiab yog tseem tsis tau, qhov laj thawj uas qhia yog dab tsi?
- Crawling puas ua tau: puas muaj server error, raug robots.txt thaiv lossis muaj teeb meem nkag mus?
- Live version: yog tsim nyog, siv qhov kev kuaj live URL los saib seb Bingbot puas rub tau nplooj ntawv tam sim no.
- SEO thiab markup: puas muaj error uas lub cuab yeej pom hauv title, description lossis structured data uas nws txhawb?
URL Inspection qhia tau rau koj paub URL qhov status hauv index thiab tso cai kuaj live version. Ob yam no tsis yog tib yam nkaus: nplooj ntawv uas qhib tau tam sim no tsis txhais tias nws twb raug index lawm; hos cov ntaub ntawv uas twb sau tseg yuav tseem tsis tau qhia qhov kev hloov tshiab kawg (raws li bing.com).
Yam qhia tias tau kuaj tiav: koj sau tau ib qho conclusion meej rau lub URL, xws li “tseem txiav txim tsis tau vim URL tseem tsis tau raug crawl” lossis “yuav tsum xyuas qhov access error ua ntej mam tshuaj xyuas content”. Yog cov lus qhia txawv ntawm qhov koj xav, nyeem txhua daim information tab, tsis txhob saib thawj kab conclusion xwb. Tsis txhob hloov robots.txt, noindex lossis server configuration tsuas vim muaj ib qho lus ceeb toom uas tseem tsis tau piav meej.
4. Nyeem Search Performance kom nrhiav lub sijhawm txhim kho, tsis yog nrhiav error xwb
Thaum Bing twb muaj cov ntaub ntawv lawm, Search Performance pab koj saib cov nplooj ntawv thiab search query uas tsim impressions, clicks, average CTR thiab average position. Report tuaj yeem txheeb raws nplooj ntawv, keyword thiab data source; Bing hais tias performance data yuav qhia tau ntev txog rau lub hlis thiab tej zaum yuav tsum tau tos kom muaj sijhawm sau cov ntaub ntawv tom qab ntxiv website (raws li bing.com).
Ua ntej txhais cov ntaub ntawv, sau tseg:
- Lub sijhawm uas tab tom xaiv.
- Hom ntaub ntawv lossis hom txiaj ntsig uas tab tom saib.
- Puas muaj tag nrho cov impressions thiab clicks ntau txaus los siv ua qhov siv piv txwv lawm los tseem tsis tau.
- Lub sijhawm muab piv puas muaj qhov ntev sib npaug thiab nyob hauv tib lub ntsiab lus los tsis yog.
Yog lub website tshiab tseem tsis muaj ntaub ntawv, qhov ntawd yog ib qho xwm txheej uas yuav tsum tau sau tseg, tsis yog pov thawj tias lub website muaj teeb meem. Tsis txhob xaus tias performance poob qis raws li ib hnub, ib lo lus nug tshawb nrhiav lossis ib URL xwb.
| Teeb liab | Txoj kev nyeem kom ceev faj | Yam uas yuav sim tau |
|---|---|---|
| Muaj impressions tab sis clicks tsawg | Nplooj ntawv twb muaj sijhawm tshwm lawm, tab sis lub npe, lus piav qhia, search intent lossis txoj haujlwm yuav tseem tsis haum. | Muab cov lus nug tshawb nrhiav piv rau cov ntsiab lus tiag tiag ua ntej hloov lub npe thiab ntu qhib. |
| Muaj clicks tab sis conversions tsawg | Tsis tuaj yeem xaus tias yog SEO teeb meem; qhov teeb meem yuav nyob hauv cov ntsiab lus, kev ceev, layout lossis call to action. | Kuaj lub hom phiaj ntawm nplooj ntawv thiab txoj kev uas tus neeg siv taug. |
| Tseem tsis muaj ntaub ntawv | Tej zaum lub website tseem tshiab, lub sijhawm xaiv tseem tsis tsim nyog lossis cov ntaub ntawv tseem tsis tau ua tiav. | Kuaj hnub pib muaj ntaub ntawv thiab cov URL tseem ceeb ua ntej hloov cov ntsiab lus. |
| Qhov metric poob qis hauv ib hnub | Tseem tsis muaj pov thawj txaus hu ua ib qho xuab moos hloov pauv. | Muab cov sijhawm sib thooj los piv thiab nrhiav qhov kev hloov pauv uas qhia tau meej. |
Piv txwv xav hauv siab: yog tsab xov xwm “Txoj kev cog zaub txuj lom saum sam thiaj” muaj impressions tab sis clicks tsawg, tsis txhob hloov tag nrho lub website tus qauv tam sim ntawd. Muab cov lus nug tshawb nrhiav uas ua rau muaj impressions piv rau lub npe, ntu qhib thiab cov ntsiab lus hauv tsab xov xwm. Yog cov lus nug phim tab sis nplooj ntawv tseem tsis tau teb qhov kev xav tau kom meej, yuav tsum xub txhim kho cov ntsiab lus; yog cov lus nug tsis cuam tshuam, yuav tsum rov tshuaj xyuas txoj kev txhais cov ntaub ntawv ua ntej.
Yog koj xav kawm ntxiv txog SEO txheej txheem dav dav, koj kuj tuaj yeem saib SEO txheej txheem rau cov pib tshiab, tab sis Bing Webmaster Tools tsuas yog ib qho chaw muab pov thawj hauv txheej txheem ntawd xwb.
5. Siv Site Scan los kuaj cov teeb meem technical hauv ib cheeb tsam me
Site Scan yog ib qho cuab yeej uas koj thov kom nws scan, pab nrhiav qee yam teeb meem SEO technical uas nquag pom. Koj tuaj yeem xaiv tag nrho lub website, sitemap lossis ib daim npe URL. Rau cov pib tshiab, yuav tsum pib ntawm ib cheeb tsam me kom nkag siab cov txiaj ntsig thiab tsis txhob hloov txhua qhov ceeb toom ua ib daim npe kho uas tsis muaj kev txiav txim (raws li bing.com).
Qhov chaw ua: hauv Bing Webmaster Tools, qhib Site Scan ntawm lub website uas twb tau verify lawm. Ua ntej pib scan, sau kom meej tias yuav kuaj URL thaj tsam twg thiab kuaj rau lub hom phiaj dab tsi. Yog lub interface qhia npe field lossis kev txwv txawv, cia li siv cov lus piav qhia nyob ib sab ntawm field ntawd, tsis txhob twv nws lub ntsiab.
Txheej txheem nyab xeeb:
- Teem npe rau qhov scan kom yav tom ntej koj paub cais lub sijhawm lossis thaj tsam uas tau kuaj.
- Xaiv sitemap lossis daim npe URL yog koj tsuas xav kuaj ib pawg nplooj ntawv xwb.
- Sau tseg pes tsawg URL tau raug scan thiab pawg teeb meem uas tau pom.
- Xaiv ib qho teeb meem uas thaj tsam cuam tshuam meej, qhov laj thawj tuaj yeem txheeb tau thiab muaj txoj kev kuaj rov qab.
- Kho rau ntawm qhov chaw raug — WordPress, server, DNS, source code lossis cov ntsiab lus — ces khiav qhov kev kuaj uas tsim nyog.
Yam yuav tsum tsis ua: tsis txhob kho txhua qhov ceeb toom tib lub sijhawm, rho ib tsab xov xwm tsuas yog vim muaj technical error, lossis hloov robots.txt thiab noindex tag thaum tseem tsis paub tias URL twg raug cuam tshuam. Ua ntej hloov ib qho configuration tseem ceeb, tsim ib qho backup raws li txoj kev uas koj tus hosting provider lossis WordPress siv muaj thiab sau tseg tus nqi qub. Yog tsis muaj backup uas ntseeg tau, tseem tsis tsim nyog hloov ntau yam thoob plaws lub website.
Txoj kev hloov report ua ib qho phiaj xwm txhim kho
Txhua lub lim tiam, koj tuaj yeem tsim ib lub rooj luv luv uas muaj cov kem hauv qab no:
| Teeb meem lossis sijhawm | Pov thawj | Thaj tsam cuam tshuam | Tes hauj lwm tom ntej | Txoj kev kuaj rov qab |
|---|---|---|---|---|
| Tsis tau sau tseg URL tseem ceeb | URL Inspection qhov txiaj ntsig | Ib qho URL | Kuaj seb URL puas nkag tau, kuaj internal links thiab indexing signals | Kuaj URL dua tom qab qhov kev hloov pauv tau publish lawm |
| Sitemap muaj cov URL tsis tsim nyog | Sitemaps report lossis kuaj daim ntawv sitemap | Ib pawg URL | Tshem cov URL uas redirect, muaj error lossis tsis yog tus qauv tawm ntawm sitemap qhov chaw | Qhib sitemap dua thiab kuaj processing status |
| Nplooj ntawv muaj impressions tab sis clicks tsawg | Search Performance | Ib lossis ob peb nplooj ntawv | Muab cov lus nug tshawb nrhiav piv rau lub npe thiab cov ntsiab lus | Muab tib lub sijhawm los piv tom qab muaj ntaub ntawv txaus lawm |
| Technical error rov tshwm rau ntau lub URL | Site Scan | Ntau nplooj ntawv | Nrhiav qhov laj thawj uas zoo sib xws ua ntej hloov qauv lossis kev teeb tsa | Rov scan dua rau thaj tsam uas phim |
Muab ib qho hauj lwm tso ua ntej thaum muaj plaub yam no txaus: nws cuam tshuam rau nplooj ntawv lossis lub hom phiaj tseem ceeb, muaj pov thawj uas me ntsis qhia meej, lub zog siv kho tsim nyog, thiab muaj txoj hauv kev txheeb xyuas tom qab. Yog tsis muaj ib yam ntawm plaub yam no, sau tseg thiab khaws ntaub ntawv ntxiv es tsis txhob hloov loj.
Kev xyaum nrog lub website “Vaj Me Ntawm Lub Sam Thiaj”
Nov yog ib qho kev xyaum xav hauv siab, tsis yog qhov tshwm sim los ntawm lub website tiag:
- Xaiv lub home page, nplooj ntawv pawg thiab ib tsab xov xwm qhia hauv peb tsab xov xwm uas twb luam tawm lawm.
- Sau cia tias koj xav tias lub website tab tom siv sitemap twg, ces qhib nws qhov URL hauv browser los xyuas.
- Xaiv ib tsab xov xwm URL los siv URL Inspection xyuas.
- Tsim ib lub rooj uas muaj tsib kem: teeb meem, pov thawj, thaj tsam cuam tshuam, hauj lwm tom ntej thiab txoj kev rov xyuas.
- Xav tias Search Performance qhia tias ib tsab xov xwm muaj ntau qhov kev tshwm sim tab sis muaj tsawg qhov nias. Sau ib qho kev hloov me me uas sim tau thiab ib qho metric uas yuav tsum taug qab.
- Tsis txhob xaus lus tias lub website twb raug index lossis qhov kev ua tau zoo twb nce lawm; tsuas sau tej yam uas koj tuaj yeem txheeb xyuas tau los ntawm cov ntaub ntawv xwb.
Koj ua tiav qhov kev xyaum thaum koj muaj ib lub tswv yim ua raws li tus kheej uas muaj: yam yuav tsum ua tam sim no, yam yuav tsum xyuas ntxiv thiab yam uas tseem tsis muaj pov thawj txaus los ua.
Cov kev xav yuam kev uas ua rau cov neeg tshiab siv lub cuab yeej tsis raug
- “Thaum xa sitemap lawm ces yeej raug index lawm.” Sitemap pab kom nrhiav tau URL, tab sis nws tsis lav tias URL yuav tshwm hauv cov txiaj ntsig tshawb nrhiav.
- “Muaj lus ceeb toom txhais tias lub website raug nplua.” Yuav tsum nyeem cov lus ceeb toom raws li lub URL, theem cuam tshuam thiab qhov laj thawj tshwj xeeb.
- “CTR qis yeej yog vim lub npe xwb.” CTR kuj raug cuam tshuam los ntawm search query, qhov chaw nyob, hom txiaj ntsig thiab lub ntsiab lus uas tshwm nrog nws.
- “Ib hnub twg cov nias poob ces txhais tias lub website tab tom poob qib.” Yuav tsum muab cov ncua sij hawm uas sib npaug piv nrog nhau thiab xyuas cov ntaub ntawv cais raws nplooj ntawv lossis search query.
- “Thov kom index dua yog txoj kev kho txhua yam teeb meem.” Kev thov kom rov crawl tsis hloov tau qhov yuav tsum tau kho cov teeb meem nkag tsis tau, cov ntsiab lus lossis cov cim qhia technical.
Checklist ua tiav
- Muaj Bing Webmaster Tools account lawm.
- Tau ntxiv thiab txheeb xyuas lub website kom raug lawm.
- Tau txheeb xyuas sitemap uas lub website siv tiag tiag, tsis yog kwv yees nws txoj kev txuas.
- Tau xyuas qhov xwm txheej ntawm sitemap processing thiab sau tseg cov teeb meem yog muaj.
- Tau siv URL Inspection xyuas yam tsawg kawg ib qho URL tseem ceeb.
- Tau cais qhov uas cov ntaub ntawv tseem tsis txaus tawm ntawm qhov kev ua tau zoo uas poob tiag tiag.
- Tau xaiv tsis tshaj peb yam kev txhim kho uas muaj pov thawj thiab muaj txoj kev rov xyuas.
- Tau sau tseg cov kev hloov uas thim rov qab tau thiab npaj backup ua ntej kho qhov kev teeb tsa tseem ceeb.
Kauj ruam tom ntej
Yog koj tseem tsis tau teeb tsa lub cuab yeej, ua kom tiav qhov ntxiv thiab txheeb xyuas lub website, nrog rau kev xa sitemap, ua ntej. Yog twb teeb tsa tiav lawm tiam sis ib qho URL tseem tsis tshwm, hloov mus siv URL Inspection. Thaum lub website pib muaj ntaub ntawv, nyeem Search Performance ua ntej, mam li siv Site Scan los ntxiv kev txheeb xyuas technical.
Hauv tib txoj kev kawm no, ntu tom ntej uas phim yog cov lus qhia txog Bing Webmaster Tools kom xaiv tau phau ntawv qhia uas haum rau koj lub website qhov xwm txheej. Khaws ib lub rooj sau hnub uas tau xyuas, URL, cov kev hloov uas tau ua thiab cov txiaj ntsig uas tau pom; qhov no pab kom koj tsis txhob kho raws li kev xav xwb.
Cov ntaub ntawv siv
